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Building the IIT Ropar brand

What happen when you Google for 'IIT'? Does IIT Ropar appear on the first page?
Does Facebook has a network for Indian Institute of Technology Ropar?
Does Indian Institute of Technology Ropar appear in the drop-down list of LinkedIn when you enter your school?

The answer to all the above questions is NO and it's time we change this.
How? By having uniformity in what information we fill in our profiles.

Let's start with Facebook
Go to https://www.facebook.com/editprofile.php?sk=eduwork and set your College/University to Indian Institute of Technology Ropar. Not IIT Ropar, Not IIT Punjab and definitely not IIT ROPAR(PUNJAB). Set your Class Year to 2012, 2013 or 2014 as the case may be. Set your Concentration to Computer Science and Engineering, Electrical Engineering or Mechanical Engineering as the case may be. Not CSE, EE or ME. Many people don't understand these abbreviations. And remember that Indian Institute of Technology Ropar is your College not your Graduate School. Remove all other variations of IIT Ropar from your college/university.



Go to https://www.facebook.com/editaccount.php?networks and enter Indian Institute of Technology Ropar in the form. Do you get a "Please enter a valid network." error? If yes, Go to https://www.facebook.com/help/contact.php?show_form=add_college and send Facebook a request for adding a new network with the following details. (I know you know all these details, I am just providing this so that you can quickly copy and paste.)

Full Name of college/university: Indian Institute of Technology Ropar
Your school-supplied email address: [email protected]
Year of graduation: 2012 or 2013 or 2014
School's website: http://www.iitrpr.ac.in/

Update: You can't add a new network on Facebook. http://www.quora.com/Facebook-1/How-can-I-create-a-network-for-my-college-on-Facebook

Now let's talk about LinkedIn
LinkedIn is a professional social network, so if your display name is XYZ iamfuckingawesome please change it to your real name. It won't look good when the recruiters see your awesome surname. Also it looks good if you capitalize the first letter of your name and surname.
Now just as with Facebook enter your school name as Indian Institute of Technology, Ropar and not something else.



One other thing, please don't do this - adding a current position of "Student" at a company "IIT Ropar". No, you are not employed at IIT Ropar.

Lastly and most importantly if you have a blog and you have mentioned IIT Ropar somewhere in your blog, it will do our website a whole lot of good if you give a link to it. Here's the HTML for that.
<a href="http://www.iitrpr.ac.in/">IIT Ropar</a>
<a href="http://www.iitrpr.ac.in/">Indian Institute of Technology Ropar</a>


Do all these things... NOW!

13 comments:

  1. https://www.facebook.com/help/contact.php?show_form=add_college is no more exists.

    Can we have updated resolution, want to add my school's network to Facebook.

    Many Thanks in Advance.

    ReplyDelete
  2. @Viral
    I think Facebook is in the process to phase out networks. They haven't added the IIT Ropar network yet. And now they have removed the network addition form.

    But you can always try.

    If you would like to create a network for your high school or college, please send an email from your school email address (if you have one) to [email protected] with the following information:
    1. Full name of your school
    2. City
    3. State, country
    4. Your school’s website
    5. Whether your school provides email addresses to students (yes or no)
    6. Your graduation year
    7. Login email address associated with your facebook account.

    After this you can just hope that they add your school network.

    PS - If you find a better way to add a network do tell me.

    ReplyDelete
  3. can't find the way to add a network....the third link is not working..

    ReplyDelete
  4. @Somyanshu
    Yeah, they have removed that page. However you can try the instructions on my previous comment.
    Also, give a link to www.iitrpr.ac.in from your blog.

    ReplyDelete
  5. "What happen when you Google for 'IIT'? Does IIT Ropar appear on the first page?" - Things seem to have changed :D... its 3rd on the list now!!!

    ReplyDelete
  6. @RPK That would be a dream come true. But unfortunately it is not the case yet.
    It may have happened for you because Google returns personalized results for everyone. Try signing out and then searching and you would see different results.

    ReplyDelete
  7. I tried signing out too... Its still 3rd here... Unless they're tracking search preferences by IP address or something, its looking like we're getting popular by the day! @Rohit Agarwal - What happens when you do the same?

    ReplyDelete
  8. For me, it's the first result on the second page..

    ReplyDelete
  9. Search results will take some time... What I was talking about , was the Autofill Feature... I think its called google instant... When you type "IIT" in the search box, it tries to give you suggestions - and in that list, IIT ropar comes 3rd in my case. Similarly, when I type "Indian Institute of Technology", Ropar comes First... Is this the same in your case?

    ReplyDelete
  10. Yes, IIT Ropar comes in third in the suggestions list for me as well but that is a different issue. This article was for improving the search results.

    PS - Google instant is different from search suggestions.

    ReplyDelete